The platform membership organisations run on
CRM, website, member portal, API and intelligence — one membership platform built around the way professional bodies, institutes and associations work.
- CMS
- CRM
- Portal
- Digital Specialists
- AI & Reasoning
- Operations
- Context Engine
MemEx is the CRM, website, member portal, API and intelligence platform Wattle builds for professional bodies, institutes, learned societies, and trade associations.
Platform architecture
Four Experience components and four Intelligence components, built to work together around your membership operation.
Experience Platform
Intelligence Platform
CRM, website, member portal and API
Run the day-to-day membership operation across CRM, web, portal and API.
MemEx CRM
Membership CRM configured around the way your organisation works. Grades, CPD, renewals, applications, events and more - configured, not built from scratch.
MemEx Web
Your website, connected to live membership data. Joining, event bookings, member directories and other experiences connect directly with your CRM.
MemEx Member Portal
Everything members need to manage their relationship with you. Renewals, payments, CPD, events, profile updates and community - all in one place.
MemEx API
Connect MemEx with the systems your organisation relies on. Payments, learning platforms, finance and wider Microsoft services connect through one secure, versioned API.
Answers, decisions, actions
Understand what is happening. Work out why. Decide what to do next.
Context Engine
Your membership organisation’s knowledge and context, held as a governed asset you control and independent of any single AI model.
AI & Reasoning
MemEx provides the context while AI does the reasoning - keeping your organisational understanding separate from any single model or provider.
Operations
Turn insight into accountable action. Findings, investigations, decisions and actions are recorded with clear ownership, status and outcomes.
Digital Specialists
Digital Specialists apply MemEx Intelligence to specific membership tasks, helping teams investigate, decide and act with the right organisational context.
Built around the work membership organisations do every day
From membership and renewals to events, finance, learning and governance - everything a membership organisation need working together in one connected platform.
Take the work out of renewals
From rate setting and invoicing through collection, exceptions, lapse and reinstatement, MemEx manages the full renewal cycle in one connected process.
Rates set
Subscription schedules and levy rates configured ahead of the cycle.
Invoices generated
Invoices generated automatically against every active member record.
Collection
Payments collected by card, direct debit and payment plan.
Exceptions
Failures, disputes and exceptions flagged for staff review.
Lapse and reinstatement
Non-renewers lapsed automatically; reinstatement routes configured.
MemEx Intelligence
From a retention question to a board-ready recommendation, MemEx Intelligence brings together what your organisation knows, gives AI the context it needs to reason, and carries the result through to a clear, owned decision.
Client perspective
What our clients say
We used MemEx to run our examination session. It handled the award rules we had always managed by hand, and the results reached members the same day.
Built by Wattle
See how MemEx works for your membership organisation
We’ll show you the platform using realistic membership data and focus on the processes that matter to you.