MemEx Intelligence

Put AI to work across your membership organisation -

MemEx Intelligence connects AI to your organisation’s data and context, helping your team understand what’s happening, why it matters, and what to do next.

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Merren Membership Specialist
Edrin Events Specialist

MemEx Intelligence is the intelligence platform within MemEx, combining Context Engine, AI & Reasoning, Operations, and Digital Specialists capabilities. It works alongside the MemEx Experience Platform or connects into the systems you already use.

Specialists by Design

AI with a job to do

Digital Specialists focus on distinct areas of membership work, each with their own remit and expertise, all powered by MemEx Intelligence.

What it looks like

From a question to an evidence-backed answer

Ask a Digital Specialist a real membership question and it can bring together your data, organisational context, and supporting evidence to work through the answer, show what it found, and highlight where information is missing.

"Why has member retention dropped in our London region?"

The answer shows that member retention in the London region has fallen below the national average, with the biggest drop among Associate members of three to five years’ standing. It also shows that the decline began around the same time as an increase in membership subscription costs.

It shows the evidence behind the finding, including membership and renewal records, subscription pricing and membership grade information.

It also highlights what is missing. No exit survey responses have been recorded for the London region since March, so while the data shows where and when retention has fallen, it cannot yet tell us why those members chose not to renew.

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Architecture

Four parts. One intelligence platform

Context

Context Engine

Give AI the terminology, rules and organisational context it needs to understand what your information actually means.

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Evidence

AI & Reasoning

Bring together the right data, evidence, and context so AI can work through questions, explain what it finds, and identify what matters.

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AI Agents

Digital Specialists

Apply MemEx Intelligence to real membership work through our Digital Specialist AI Agents focused on specific tasks, questions, and decisions.

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Ops

Operations

Turn findings and recommendations into accountable action, with clear ownership, status and outcomes.

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BUILT DIFFERENTLY

More than a typical answer from AI

It understands your organisation

MemEx Intelligence can work with your terminology, policies, membership structures and organisational context, rather than asking AI to make sense of raw data on its own.

It shows its working

Answers include the evidence used, where the information came from and where important gaps remain, so your team can see what the answer is based on, challenge it where needed and make decisions with more confidence.

Your context stays yours

Organisational context is kept separate from the AI models that use it, protecting the investment you make in building it as AI technology evolves.

Where it works

Better intelligence, wherever you work

Use the same organisational context, recommendations and support across the systems and experiences you already use.

Microsoft Teams

Give Digital Specialists access to relevant organisational context when your team works with them in Microsoft Teams.

MemEx CRM

Bring context, recommendations and intelligence into the member and organisation records your team works with every day.

MemEx Intelligence Workspace

Use organisational context when exploring questions, trends, findings and recommendations in more depth.

MemEx Member Portal

Use relevant context to support more informed and personalised member experiences.

Your own AI tools

Use the same organisational context with the AI tools you already run, rather than starting again from scratch.

Operations

From answers to action

Operations keeps the useful work moving after an answer is found. Findings, decisions and actions stay together so they can be picked up, followed through and referred back to later.

It also keeps the reasoning behind decisions available over time, so even as your teams change, the knowledge behind those decisions stays with the organisation.

Proof

We run Wattle on it

MemEx Intelligence is already used across our support, delivery and account management teams to investigate questions, bring together evidence and support day-to-day decisions.

It was built to solve problems we had ourselves, and it now forms part of how we run Wattle every day.

See what AI can do when it understands your organisation

Book a demo to see how MemEx Intelligence uses your organisation’s own data and context to answer questions, surface what matters, and support better decisions.